Executive Chairman and CEO of CoastalSouth Bancshares, Inc.
Mr. MacLeod, also known as Jim, serves as the Executive Chairman of CoastalSouth Bancshares, Inc. and CoastalStates Bank. Before the position he was Chief Operating Officer, Senior Managing Director and Chief Executive Officer of the Homeowners Mortgage Enterprise, Inc. He is a Member of both the Mortgage Bankers Association of America and the Mortgage Bankers Association of the Carolinas
From James MacLeod
Lenders need to focus on segments, not the market as a whole. Focus on profit, not volume.